Applying for multiple jobs is time-consuming and stressful. Job seekers often fill out different forms and tailor resumes repeatedly. To solve this, we designed an AI-powered platform that streamlines applications and saves time.

Problem Discovery
Job seekers often spend hours applying while feeling uncertain, anxious, and lacking confidence in their process.
Manual job hunting is exhausting, inefficient, and demotivating, JSW aimed to solve this.
Our team set out to build an AI job platform from the ground up, a one-stop solution that simplifies the job-seeking journey, from creating a strong application to managing interviews and offers.
Our Assumptions
Before starting our research, we wrote down what we thought might make job searching hard for job seekers of different ages and experience levels. These guesses helped us decide what to focus on in the next steps.

Validating our assumptions
Interviews and surveys revealed job seekers’ frustrations with irrelevant listings and resume uncertainty. They seek relevance, simplicity, and smart AI to enhance job matching, application tracking, and trust.

User Archetypes
Refined our key insights into 2 key personas

Competitor Analysis
Understood that platforms like Indeed, LinkedIn, Seek, and Jora offer parts of a good job search experience, but lack a balance of smart AI, easy filtering, and clear application tracking.




AI & Matching
Platforms like Indeed use advanced AI tools to speed up hiring, while others like Seek and Jora lack strong personalization features.
User Experience
Seek and Jora offer clean, simple interfaces, but global leaders like LinkedIn and Indeed often feel cluttered or overwhelming.
Opportunity
Research shows platforms lack a balance between smart AI and intuitive UX, missing chances for better filtering, recommendations, and application tracking.
User Journey Map
Job seekers got frustrated by irrelevant listings, time consuming job applying, and confusing resume expectations, causing uncertainty and extra effort in the job search process.

Prioritizations Matrix
Identified which features offer the most value with the least effort, and which could be postponed or dropped to streamline development and focus on impact.

Design approach
Through idea exploration and user research, we identified core solutions designed to make applying jobs easier for jobseekers.

UI Design
Bringing initial ideas to life with our first design iteration.
Our solution:
• Make the Bio page the first step after sign-up.
• Added progress indicators to guide users step-by-step
• Renamed Dashboard → Applications to clarify its purpose as a management hub, not a starting page
Iterations & Design Improvements
We learned that a well-designed, AI-powered platform that blends automation with human-centered design can simplify complex workflows, keeping users confident, informed, and in control throughout every stage of their job search, from discovering opportunities to preparing for interviews.
What we learned
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